ABOUT EQ OUR STORY

We live, we Love, we Care since 2011.

ABOUT EQ OUR STORY

ABOUT EQ

Because we should no longer have to choose between well-being and performance, protection and pleasure, scientific innovations and holistic perspectives,

Because we believe that everyone deserves the best,

Because we’re all concerned with the legacy we’ll leave for future generations,

EQ helps you find harmony between your well-being and respect for the environment.

ABOUT  EQ
live love care

2011 - A COMMITTED ENTREPRENEUR

2011 marks the start of a new entrepreneurial adventure for Franck Bywalski, passionate globetrotter and surfer, in search of innovative solutions for riders who, like him, seek balance between their lifestyle and respect for their playground.

He created EQ from Biarritz, promising to offer a unique brand within a still-niche market: eco-designed wellness products inspired by surfing. 

2011 - A COMMITTED ENTREPRENEUR
2011 - A COMMITTED ENTREPRENEUR

2012 – A STORY OF CONNECTION

The meeting of innovators and scientists to develop revolutionary technical products allowed EQ to produce alternatives to existing products on the market: the first earplugs with a Sympatex® membrane preventing ENT pathologies, the first sunscreen respectful of the marine environment, and the first non-toxic chakra print yoga mat released under the EQ brand.

2012 – A STORY OF CONNECTION
2012 – A STORY OF CONNECTION

2013 – INTERNATIONAL DEVELOPMENT

After attracting media attention, particularly for the SPF50+ sun sticks (available in several colors), EQ’s products are being marketed in many surf shops in France and around Europe. 

EQ has become the leader in certified organic cosmetics and eco-designed wellness products in the surfing world.

2013 – INTERNATIONAL DEVELOPMENT
2013 – INTERNATIONAL DEVELOPMENT

2014 – GIVING BACK

Our commitment to the planet involves supporting environmental conservation organizations and raising awareness for future generations. In 2014, EQ developed the "Responsible Cosmetics Game" in collaboration with the Water Family association. Today, thousands of children are educated on environmental responsibility through natural and certified organic cosmetics.

2014 – GIVING BACK
2014 – GIVING BACK
2014 – GIVING BACK

2015 – OPENING A CONCEPT STORE IN BIARRITZ

An innovative, cutting-edge product line inspired by EQ’s DNA and surf culture, travel, yoga, art and well-being has been available at the EQ Concept Store in the heart of Biarritz since June of 2015. It also gives EQ the opportunity to highlight its new collection of vegetable wax candles and scents shaped by legendary surf spots around the world.

2015 – OPENING A CONCEPT STORE IN BIARRITZ
2015 – OPENING A CONCEPT STORE IN BIARRITZ

2016 – LAUNCH OF CARE AND TECHNICAL LINES

EQ rounds out its product range by launching responsible skin and hair care products (Cold Cream, SOS soothing Care, 2-in-1 Shampoo, Repairing Hair Serum, etc.), as well as technical products dedicated to athletes (Relaxing Cryo Gel, Massage Oil, Heating Toning Gel). 

Born from the world of surfing, EQ offers far more than water-bound products, providing solutions for natural health day and night.

2016 – LAUNCH OF CARE AND TECHNICAL LINES
2016 – LAUNCH OF CARE AND TECHNICAL LINES

2020 – WHAT’S NEXT?

Today, EQ’s passionate team works tirelessly on innovative new projects, placing the optimization of natural resources, as always, at the heart of product development. Together, let's create a better future through sustainable solutions. Enjoy the ride ;)

2020 – WHAT’S NEXT?
2020 – WHAT’S NEXT?

“Because it’s not just about care, it’s all about love”

Franck Bywalski, Founder of EQ