PRESS DAYS in Paris, with North Communication

Agenda, Guide | 2015-03-04 09:35:18

PRESS DAYS in Paris, with North Communication

Feed back from the EQ team’s trip last month to the High Summer Open Day event held by North Communications in the heart of the capital.

EQ Press days at North Communication
This day gave the EQ team an opportunity to discover, over a 100% organic lunch, the world of the brand, which is based on well-being inspired by the surfing lifestyle and also to present the two new products in the EQ range for this summer 2015: l’Huile Merveilleuse Scintillante EQ and the EQ Self-tanning Moisturizing Care.

Through a fun and rewarding DIY workshop, making their own organic scrub based on l’Huile Merveilleuse EQ, the EQ team was able to offer a custom made experience to learn how to prepare your skin for the first sunbeams whilst waiting for the good weather to arrive, along with adopting best practices before applying the self-tanning product.
Based on coconut pulp, vanilla and on the volcanic sand of Tahiti, there was something for all tastes and all skin types thanks to a unique and 100% natural exfoliant skin care product.
Journalists and bloggers were thus immersed in the brand’s world and were able to discover and test these two new products, certified organic by ECOCERT, which complete the EQ range of sun products.
In total there were more than a hundred people from the beauty, fashion and women’s press, as well as good-living and sports writers, along with numerous bloggers, all of whom came along to share this lunch break based on the theme of discovery and well-being.

Bloggers and journalists came to discover EQ new releases

A light decoration inviting travel and relaxation accompanied by a healthy brunch, for a convivial, cosy and pleasant break within the daily Parisian life, underlined the importance of taking some simple, natural time out for yourself. The perfect occasion to highlight the three headline ranges of the brand « Made

in Biarritz »: EQ candles, a true ode to travel with four artisan-made perfumed candles, EQ yoga mat, comprising a recyclable TPE foam yoga mat and the EQ organic sun care range.

EQ 2015 new releases
Discover and let yourself be charmed by our two latest EQ products for a 100% natural summer under the sign of respect for the environment .
Live, Love, Care and bring on Summer !

Healthy and organic breakfast

More information on Discover l’Huile Merveilleuse BIO EQ :

Thanks to its high natural organic oil content, it nourishes and moisturises dry skin without leaving an oily film. Its precious Inca Inchi oil maintains the skin’s natural balance and reinforces the lipid barrier. Skin is softer and more supple. Naturally tinted buriti oil reinforces your tan, subtly enhanced by sparkling chestnut pearls with iridescent gold for a guaranteed healthy glow!

EQ organic Huile Merveilleuse Scintillante

More info on Discover the EQ organic self-tanning lotion :

Resulting from EQ’s scientific research, the self-tanning moisturising lotion, with its generous, fruity perfume, has been dermatologically developed to bring out the very best of its ingredients for you. Ideal to prepare for and to prolong the summer, its melting, non-sticky, non-greasy texture nourishes and naturally moisturises the upper layers of the epidermis.
The complexion is more uniform, the skin softer and lastingly moisturised.

Auto-bronzant BIO EQ

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